
Patrick brings extensive experience in digital marketing, leveraging his expertise in paid search, paid social, SEO and marketing automation to drive scalable growth and impactful results. With a background spanning across SaaS, fintech, and professional services, he has managed high-value performance marketing campaigns and collaborated with cross-functional teams to deliver data-driven acquisition strategies and measurable ROI. His work across both B2B and B2C marketing has equipped him with a deep understanding of funnel optimization, campaign strategy, and customer engagement.
With a strong foundation in performance marketing and analytics, Patrick combines a strategic mindset with hands-on technical skills to execute full-funnel campaigns that deliver commercial outcomes. His diverse industry experience enables him to approach marketing challenges with a well-rounded perspective, ensuring strategies align with business objectives and market opportunities. He is passionate about turning insights into growth strategies and collaborating across teams to deliver lasting impact for Rethink Group and its clients.